Social Local Mobile Success: Small Business Marketing Strategy Explained

The Loudoun Small Business Development Center and Capital One Bank, N.A. are partnering to offer this event as part of their Author Series. Social Media is on the tip of everyone's tongue these days in discussions of small business marketing. But do you have the wrong paradigm when it comes to your social media. Like many small business owners, are you attacking your target audience from only one angle. Ray Sidney-Smith, offers "why & how" strategy for: - Social Media community engagement - Local Search Engine Optimization - "Think mobile first" It's a balanced, three-branch path to SoLoMo Success! Author/Presenter: Ray Sidney-Smith is a perennial small business evangelist, working to help small businesses launch, grow and succeed in the marketplace. He is the President of W3 Consulting, Inc. (W3Cinc.com), a consultancy providing small businesses throughout the U.S. with practical approaches to business development using web, mobile, social and digital technologies. As a serial entrepreneur bootstrapping his own ventures, advising countless organizations and business owners, founding a national nonprofit dedicated to nurturing small business entrepreneurship among young Americans, and sitting on the board of technology start-ups, he has developed a keen sense for what factors determine successful outcomes in business management and technology implementations. Tuesday, June 10, 2014: 6:00 - 6:30 Networking, Refreshments & Capital One "Ask the Banker" One-on-One Sessions; 6:30 - 8:00 Social Local Mobile Success, Small Business Marketing Strategy; 8:00 - 8:30 Book Sales/Signing, Networking & Capital One "Ask the Banker" One-on-One Sessions.